Hi ,
From BuzzFeed Quizzes to the national census, it’s impossible to get through life without encountering surveys. However, not all surveys are created equal. As with everything else in data science, garbage going in will inevitably lead to garbage coming
out.
In the latest episode of Value Driven Data Science, I'm joined by Kyle Block, Head of Research at Gradient, to look at practical techniques for designing surveys to ensure they deliver value, as well as approaches to analysing survey results, to maximise that value.
Some of the things we discuss in this episode include:
- What good survey design looks like.
- Advice on how to design effective surveys.
- How list experiments can be used to uncover true opinions around sensitive topics.
- How data science techniques can be applied to survey data analysis to maximise its value.
- What the future might hold for survey data analysis.
You can listen to this episode by clicking the button below, or find it on Apple Podcasts, Amazon Music, Spotify or Google Podcasts:
